Table of content:

Micro-Syllabus of Unit 2 : Audience and Purpose (3 Hrs.) 5-15 marks

Introduction; Meeting the Audience’s Needs; Planning Your Document‟s Purpose, Scope, and Medium

🗒️Note:→

Audience Analysis (A.A) :

1. Introduction

2. Rational behind A.A. Reasons Why we need A.A

3. Approaches of A.A

4. Considerations, Pre-requisites Determinants, of A.A

5. Qualities of Targeted Audience.

6. Scope of AA